1. Why is Robert Gardner’s cinema “sensory cinema”? Explain what “sensory cinema” is and how it applies to Gardners cinema style. In which way is Gardner, like Vertov, integrating fragments of experiences into thematic reality, or in Vertov the sense of “film reality/truth”. (1page)

A sensory cinema is an enjoyable cinema which is watched by people in safe environments. It is described as the one involving scientific principles, fiction and technology in its making. Robert Gardner uses Sensory cinema in observing ways in which the community is crude in its ways though pretending to be right. He shows how the crude behavior of the community which he has observed for some time. Vertov also shows how the community has hidden the bad virtues. Sensory cinemas are therefore used to show how different communities hide the bad virtues (Ruby, 2000). Sensory cinemas are at times referred to as observation cinemas since they are used to observe and criticize the bad virtues of different societies. People continue to do their businesses without necessarily seeing the cameras which at the end of it all captures the activities of the people. The anthropologic sensory cinemas are used to describe human feeling towards the particular society. It portrays the reality and sometimes imagination and observations. Robert Gardner found sensory cinemas useful after his anthropological research to show how cultural aspects affect people living in the society (Ruby, 2000). The cinemas as portrayed by Gardner are used to show cultural activities, importance of culture and cultures which have disappeared and reasons for the disappearance. They are used to capture ideas of those anthropologists on how to maintain the cultures. The sensory cinemas film different cultures and show importance of cultural diversity. This is seen in Vertov work that shows the effectiveness of culture and ways of reducing conflicts in the society. Sensory cinemas are therefore important in many universities as they spread cultural diversity (Ruby, 2000). Sensory films are used to show sensitivity of a culture and ways of respecting a particular culture as shown by both Gardner and Vertov.









Ruby .J 2000 Picturing Culture the University of Chicago Press. (pg95-180)

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                                                              Twelve angry Men                 

The movie is held in the New York City in a small court room where twelve men are debating on the fate of a young man who has murdered his father. The judges at first do not agree as to whether the man is guilty or innocent. Most of the Americans find it hard to accept that someone is innocent until the law proves otherwise. The film is full of various dialogues where the body language matters. The movie signifies prejudice where emotions are easily used in judging the case (Rose, 1957). The young man is not yet proved guilty thereby remaining innocent. The judges with the exception of jury 8 are in agreement that the man is guilty. The open ballot shows that jury 8 is the only one who votes negative.

The secret ballot shows that judge 9 has changed his stand and agrees with judge 8 that the case requires much discussion. Majority of the judges change their mind from the experiments performed on whether a short man can stab a short person. From the discussion they are able to tell that the man is not guilty. Judge 3 is not in support of this as he says slums people commit crimes more. The judges are guided by emotions and pride forgetting tat they are dealing with a man’s life (Rose, 1957). Some judges are hesitant to explain their votes since they are voting for personal reasons. For example judge 3 is not able to say why he thinks that the man is guilty. At the end he says that the decision is out of frustration from his bad relationship with his son. At last the jury makes a unanimous decision that the man is not guilty as a result of a lengthy discussion preferred by judge 8.





Rose R (director) (1957) 12 ANGRY MEN



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Food industry


Food safety/food poisoning

            Food borne illness usually arises from improper handling, preparation, and food storage. The movie focuses mainly on the food industry and the production of the food that is eventually sold to consumers at cheaper prices. The movie mostly focuses on what happens to the food the farmers and the industries that we are not made aware off. In the United States alone, using data from food nets’ 2000–2007 analysis, the CDCP estimated there were 47.8 million food borne illnesses every year. Of these cases, 127,839 were hospitalized and 3,037 people died. The number one food borne bacteria is nuvovirus followed by salmonella. On the other hand, the number one killer is salmonella.

            The movie states that the consumer through the foods that we buy injects most food bourn deceases. The movie believes that bacteria such as salmonella are exposed to most food consumers through products such as meats, eggs, and dairy produce. It goes ahead and shows us the conditions in which some of the slaughtered animals that both the farmers and the industry present to us as food. The movie states that the condition in which this food is reared is bound to spread disease.

            The movie shows that some farmers do not care about the health of the products especially meat, that leaves their firm, As long as they can make profit. In the movie, it is observed that most food industries are the facilitators of these small farmers, therefore, what the companies say goes. Poultry farmers, for example have been instructed to upgrade to no windows in the chicken houses. This is irrespective of the fact that this has led to spread of disease among the very same poultry, which gets slaughtered and sold to the consumers by the food industry.

            The USDA states that food borne illnesses such as salmonella occurred from a variety of foods including poultry, meats, eggs, milk products, fruit juice, fish, shrimp, frog legs, yeast, coconut, sauces and salad dressing, cake mixes, breakfast cereal, cream-filled desserts and toppings, dried gelatin, peanut butter, cocoa, chocolate, and dried spices. It goes ahead and states that the incidence of Salmonella is much higher in raw agricultural products (e.g., raw eggs, or uncooked poultry or meat) than in cooked or processed food products. However, Salmonella can occur in other foods as a result of cross-contamination with raw foods, or from contamination from humans, animals, birds, or reptiles. This means that if the preparation of food is not conducted in a proper hygienic way, then the likelihood of illnesses such as salmonella spreading fast are from the food processor to the consumer is high.

           Currently, the FDA claims to have the situation at hand. It claims to have defined current Good Manufacturing Practices for food (cGMPs). These cGMPs outline the minimally required general sanitation practices in FDA-inspected food handling and processing facilities. However, It is recommended that more specific and stringent standard operating procedures (SOPs) be developed for individual facilities.

            For now, however, it claims that the sanitation recommendations for food service and retail food facilities outlined in the FDA Food Code of 2005 have been adopted into many state and local regulations. These remains to be seen because the movie states that the food industry runs the main show and not the government. Therefore, change can only occur if the consumers take the first move because the food industry is only after the money and profit.

            The movie in itself acts as a revelation to the consumer. Now the consumers can understand why so many food borne illnesses are cropping up from the food, we eat. Only the consumer can stop this madness. By being made aware of the dangers faced by the consumer due to a few money hungry individuals in the food industry, the consumers gains knowledge on what to avoid.
















Brown, A. C. (2011). Understanding food: Principles and preparation. Belmont, CA: Wadsworth Pub Co.

Dillon, M., & Griffith, C. (2001). Auditing in the food industry: From safety and quality to environmental and other audits. Boca Raton: CRC.

Learn2succeed.com Inc. (2012). Food poisoning and waterborne illness: How to prevent 1.8 million deaths every year. Toronto: Productive Publications.

Schlosser, E. (2012). Fast food nation: The dark side of the all-American meal. Boston: Mariner Books/Houghton Mifflin Harcourt.

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 Mad Men Season 1, Episode 1, Analysis of Love


There are many reasons why people fall in love. In the current society, marriage and divorce are almost simultaneous verbs in our dictionary. The higher the number of marriages, the higher the number of divorces experienced in modern society. This is because the reasons people fall in love and marry are different now than during our fore fathers times.

Prosaic love

Most people grow up with the illusion that love is portrayed in thins such as young love and romance. However as we grow up we realizes a more prosaic and realistic side of love. Even though humans end up participating in love, there are choices made voluntarily that end up affecting the outcome of this love. These choices are made based on the morality of an individual. In the end, the kind of love that is in the relationship will be influenced by the discipline of the individual, their utilitarian side, and their ability to attune themselves.

Eros Love

Based on the episode one of the TV series Mad Men, different kinds of love and reasons for that love are depicted this program. These types of love and subsequent marriages are because of different factors that result in that kind of love in the first place. However, the most prominent kind of love in this episode is the Eros kind of love. This love is mainly characterized by strong physical lust. This kind of love is usually involves self-satisfaction of the individual sexual needs by their partner, and can be termed as utilitarian kind of love. Most of the people in this relationship go into it for the sex and usually do not demand anything else after they achieve satisfaction.

At the beginning of the episode, we learn that Don Draper, due to frustrations at his place of work has gone to visit a carefree artist whom we learn is his mistress. Midge is clearly aware of her role as a mistress and her only aim is to help him escape from his problems through sex even if it is for a limited amount of time. She also knows that she is the temporary solution to Dons problems and that come morning he will go back to his normal life that excludes her.

This is also the situation at the office, where an older secretary, Joan Holloway explains to the new secretary, Peggy Olson that part of her duty will to provide sexual favors to her superior bosses. This seems to be the order of business at the mad men office place and all the other secretaries see no issue with the current status quo. The new secretary takes this to heart and is seen visiting a gynecologist who prescribes contraceptives for her. Peggy soon takes up their advice towards the end of the episode for she ends up having sex with Pete Campbell. This means that all the secretaries are aware that at one point they will be needed to provide sexual fulfillment to their bosses. This is the norm at the place of work and nobody dares question it. The men also know that that is the role of the secretaries, this is why the moment Peggy arrives, Ken Cosgrove wastes no time on hitting on her.

Pragma Love

The other kind of love seen in the episode is the pragma kind of love. Derived from the word pragmatic, this love is the practical kind of love. It involves one or both of the partners in the relationship entering the relationship with a goal in mind that will end up benefitting that individual in the relationship. There are several circumstances where this kind of love is illustrated.

While Joan Holloway shows the new secretary around the office, she confides in her how to survive in the new work place. She tell the secretary that she knows how to please her bosses in bed and that doing so will help accomplish her long time goal which is to marry an ‘ad man’. If she is able to accomplish that particular goal the she will no longer have to work and can be a full time homemaker. The main goal of this secretary to land a rich husband who will provide for her so that she does not have to work which will be achieved by sleeping with her bosses.

Pete Campbell on the other hand is supposed to make the dream of a luck girl come true by marrying her. The particular girl seems to be a happy bride, however, Pete and his fellow male colleagues are aware that he is marring this particular girl because she is from a rich family. His friends keep on rubbing this fact in his face. The fact that he is engaged, to be married does not stop Pete from pursuing other women. In fact, at his bachelor party, he shamelessly makes a move at a woman who sits next to him. He later ends up having sex with Peggy after the woman refuses his advances. This illustrates that Pete is going into his marriage strictly, so that he can gain money, power, and prestige.


There are many definitions of love depending on ones point of view. My definition of love is a combination of many things that come together to form one beautiful emotion. Deferent people enter into love relationships for different reasons. While some would go into a relationship looking for companionship, others would go for the sex and others for fame or money. There is a long list of reasons as to why people enter relationships. It is every individual’s hope that they end up with the mythical kind of love. Some are lucky enough to experience this kind of love, the greater majority are however not lucky enough and end up in prosaic love. For the individuals that end up in this kind of love, I believe that a good relationship would be one that involves a cocktail combination of Eros, Philia and Agape love.

A combination of the three would mean that not only do people share unconditional love that bonds the two of them but also that there is an attraction between them. In the episode, the Eros kind of love depicts in a different way where the different characters are after their own sexual satisfaction. This kind love is driven by the selfish desires of one individual who does not want to share their sexual needs with their partner. In the episode, we learn that Don is sleeping with a mistress despite the fact that he has a wife and children at home. This means that he had a strong sexual attraction to another woman who was not his wife and did not have the discipline to resist it.

Eros love often stems from physical attraction. How an individual handles this attraction is what may lead to a happy of sad relationship. If one attunes him or herself and is disciplined enough, they can be able to enjoy this kind of love at its fullest.

Agape love is the kind of love that is unconditional. This kind of love often overlooks the mistakes made by ones partner and their shortcomings. Human beings are often prone to make mistakes; this kind of love puts this into consideration and is often forgiving. More often, this kind of love is not easy to achieve. Towards the end of the episode, Rachael talks to don and confesses that she knows for a fact that her husband is cheating and question herself whether she should poison him.

The final kind of love is Philia kind of love. This love is not seen in the episode. If anything, the opposite of this is illustrated. There is no friendly relationship between Dom and his mistress. Both parties are aware that the relationship exists solely for the purpose of sexual satisfaction. The same applies in Pete’s case where he is marrying his fiancé for her money.

A combination of these three types of love, with the right morals, might not replace mythical love. However, given the great numbers of failed marriages in our society, will result in healthy and meaningful love relationships.















Oord, T. J. (2008). The altruism reader: Selections from writings on love, religion, and science. West Conshohoken, Pa: Templeton Foundation Press.

Oord, T. J. (2010). Defining love: A philosophical, scientific, and theological engagement. Grand Rapids, Mich: Brazos Press.

Sternberg, R. J. (2006). The new psychology of love. New Haven, Conn. [u.a.: Yale Univ. Press.  

Stets, J. E., & Turner, J. H. (2007). Handbook of the sociology of emotions. New York, NY: Springer.






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  • How did hip-hop change popular music?
  •         Hip-hop emerged because of expand in the cultural mainstream (Reiter & Mitchell 151). The rise of new generation of young people contributed much in the development of hip-hop. Emergence of hip-hop music also played a role in changing popular music. Hip-hop music changed popular music because of the potential coverage it has to a number of a diverse population. The number of hip-hop funs has increased from the year 1970 to date. For example, in 1998 artists sold more than 81,000 million copies. This figure was more than any other genre of music sold in America (Reiter & Mitchell 158). The change in cultural values is the main contribution to the change in popular music.

  • Russian Cinema
  • La Strada
  •             The movie begins and ends with two of the filmmaker’s most memorable images. A young woman is portrayed carrying a load of sticks on her back as the movie begins. Voice of children comes from the background calling the name of Gelsomina. According to the movie, the children inform her that a male visitor who arrived on a motorcycle with news about the death of Rosa. The children run back into their homestead after giving out the information. Zampano, the man who took Rosa away gets to know Gelsomina after they are introduced to one another. He is a man with strong physical features and handsome. The mother of the children cries after realizing that she will not get the chance to know where to find Rosa’s grave.

  • Pride and Prejudice
  •             The play is a production of Jane Austen (Copeland & McMaster 51). The play portrays characters that are full of prejudice while others are proud of what they do. The main message of the play that Austen was delivering is ignorance of the people on the issue of marriage. This behavior was a common criticism in the era of 18th century. According to the Austen, the characters of that feature in the play carry out the qualities of pride and prejudice in the best way (Bhattacharyya 131). The play offers a significant lesson to the audience about how prejudice can lead to a failed marriage.

  • Cultural Events
  •             I found about the Orlando Museum of Arts through my friend known as James. He updated me with the news that there would be an art event at the museum. He explained about the museum and the art collections that I could experience within the time of visiting the area. James stated the date of the event to be on 15/10/2011. He also gave the instructions about the location of the place. I had an interest with the information and decided to do a research about the event on my own. While researching for more news about the event, I found the advertisement on one of the local gazette that stated with bolded letters that there would be a major art event in the Orlando Museum of arts. The newspaper illustrated how the event would be and stated with minimal information of what to find in the museum.  

  • Outline
  • Topic
  • French Film
  • Thesis Statement
  •             Presentation of the benchmarks of Bellour & Penley (IX) that will aid in the analysis of the movie known as “ Of Gods and Men movie” by Xavier Beauvois thus highlighting the numerous learning opportunities to students a basing on the filming techniques.
  • Discussion 1
  • Different opinions from various authors concerning the movie
  •             One the author who has written about this movie is Peter Bradshaw. He has written an essential article concerning the movie regarding media and filming. On his article, he offers much information based on monks’ faith while in convents. According to the author, the movie subject surrounds faith and certainty (Bradshaw 18). Bellour and Penly give their views concerning the film by providing criteria that the audience ought to use in order to understand the movie (Bellour & Penly 32). Emma Jones is another author who provides her views on a BBC entertainment concerning the movie. She argued that the movie development comprises realistic issues that happened to different monks in one of the African countries (Jones n.p).

  • Of Gods and Men movie
  • Introduction
  • “Of Gods and men movie” is a somber and rigorous Algerian film that depicts various situations happened in the 1990s during a civil war between the government and a ruthless Islamic insurgency. The movie depicts how French Cistercian Trappist monks died when the government declared martial law after the nullifying of elections. According to the movie, the Monks died 56-days after their abduction and the government failed to identify the people who killed them. The movie articulates various courses that illuminate religious experience concerning a tiny and exalted tradition. According to the movie, eight monks devote themselves to contemplation service and humility in the society. The movie serves as a reminder that there is a need to have beauty, feeling and art even in times of war. The movie has bloody violent scenes and therefore parents ought to guide children less than thirteen years while they watch it.  

  • Invisible boarders between people,… And how people become invisible…
  •             The filmmaker of the movie known as “A Nasty Story” shows how different kinds of people differ in a manner of thinking in relation to matters of religion. Dostoevsky, who is the filmmaker, tries to illustrate the moral fable in relation to religion. In the movie, the filmmaker depicts how the invisible boarders between people exist especially because of religious purposes. He also tries to explain how people become invisible due to various borders. Other outstanding issues that the movie depicts include the story he demonstrates about urban life and the exposure of hypocrisy. The movie also illustrates more information about a vignette of failure.

  • Gender
  •             Rock music is a genre that demonstrates how men can fully dedicate themselves into the world of music. In most cases, the audience believe that rock music is male dominated because many of its artists are men. The males seem to be the active members in the rock genre because they present their masculinity, which is a major tool of presentation in this genre. According to most of the rock artists, they display their body power and energy while presenting the genre. The men artists show their masculinity power in their music creating a large group of audience. This is the main reason why males outdo the females in this genre, as they are able to fascinate the audience while using their masculinity power.  

  • Extended Concert Review
  •             I have always wanted to know what happens inside those large buildings ergo my predicate to attend a classical music concert. With music taking immense turns from what it used to be in the past, I was shocked to realize about the significance changes in classical music. My dreams to a full-blown classical concert are far from reality though I figured the school musical club orchestra would suffice. The first thing I realized was the violins an obvious instrument to the classical genre. There was a league of drums, brass plates and the king of fundamentals on the piano.

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